Mobella shows it's innovative Kowtom bean bag chair at Superstudio Piu in Milan

Mobella's Kowtom bean bag chair

SLOW HAND DESIGN Interweaving the Spirit of Thai Craftsmanship

17-22 April 2012

Superstudio Piu, Via Tortona, Milano, Italy

Thailand a land of colorful people and rich culture has also created an identity that differentiates it from other countries.  Their culture nurtures their skilled craftsmanship and handicraft works from a young age.  Objects, created by hand connect the Thai people to their heritage and history but also represent their present as well.

New blood influences the designs of the present and brings the local identity of craftsmanship into their modern industries.

Thailand’s pride of Design Excellence (DeMark) award showcases the craftsmanship and the new design development to reflect the inseparable relations between local creative wisdom and the global context of industries.

The very innovative Thai company, Mobella was part of the Slow Hand Design exhibit at this years Superstudio Piu in Milan where they introduced their Kowtom bean bag chair.

Kowtom Lookyone refers to a type of sticky rice food that comes in Pandan leaves packaging.  The way Pandan leaves are wrapped around the sticky rice mold has somewhat inspired the woven skins of the bean sack chair and it’s inner structure.

The inner structure consists of latex foam, which in the Kowtom chair means that each individual posturepedic  position one sits in, when using the chair, can be memorized for a unique relaxing experience for the user.

www.mobella.co.th