Crafactor in Milan 2012

SLOW HAND DESIGN Interweaving the Spirit of Thai Craftsmanship

17-22 April 2012

Superstudio Piu, Via Tortona, Milano, Italy

Thailand a land of colorful people and rich culture has also created an identity that differentiates it from other countries.  Their culture nurtures their skilled craftsmanship and handicraft works from a young age.  Objects, created by hand connect the Thai people to their heritage and history but also represent their present as well.

New blood influences the designs of the present and brings the local identity of craftsmanship into their modern industries.

Thailand’s pride of Design Excellence (DeMark) award showcases the craftsmanship and the new design development to reflect the inseparable relations between local creative wisdom and the global context of industries.

CRAFACTOR

Voluptuously admirable

Sarong Chaiselongue

 In Thai, Sarong means a garment consisting of a long piece of cloth worn wrapped around the body and tucked at the waist or under the armpits.  The Sarong Chaiselongue created by Crafactor symbolizes the voluptuousness of the Thai woman whose figure attracts people from around the world.  When you look at the lounger’s shape you can see the symbolism of the Sarong and the Thai woman in the design of it.  The chair has been created to attract all types of users with it’s ornate curving volume and to bring comfort to whoever might lie and linger long enough to be seduced by it’s charm.

www.crafactor.com